cheapbag214s
Joined: 27 Jun 2013
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Posted: Wed 23:02, 02 Jul 2014 Post subject: MBT Schuhe Männer hebing_OUT_1242 |
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To tell about product placement, Oakley developed very strategy. They placed their products in such movies: Act of Valor, Black Hawk Down, Blade II, Failure to Launch, Green Hornet, Guess Who, Hellboy, Mission: Impossible - Ghost Protocol, Mr. and Mrs. As you can see, they worked with such popular and profitable franchises as X-Men, Transformers, Mission: Impossible. I think their strategy at some point is similar to Ray Ban's one but more direct and goal-oriented. Those fact, that they continue placing their product in new movies says that it is profitable and they are satisfied with advertisement's effect. What is also important: their main location is the USA (where most of successful movies are produced). For example, Ray Ban's headquaters is in Milan, Italy. Burberry has headquaters in London, Great Britain. I am pretty sure, this fact has a great influence on product placement, because Oakley's target audience is mostly USA people.
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