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Posted: Mon 3:02, 19 Aug 2013 Post subject: History of Clarks Shoes |
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History of Clarks Shoes
One of the most well known shoe retailer brands there are today are C. Clarks women's shoes that have set quite a worldwide reputation. It was in the year 1828 when the legend of a company began its business in Somerset. Even today, the company is still run by the Clark family. Even back nearly two hundred years ago in 1825, it was Cyrus and James Clark that came up with the idea of starting a small business together.
Unknown to many however,[link widoczny dla zalogowanych], before C. Clarks became what it is today, it was originally a small company producing stapling wool and tanning. It was actually William Clark, James' son who made the decision to move the company's focus onto producing "comfort shoes" in 1893 when he took over the company. After the transition took place,[link widoczny dla zalogowanych], the company enjoyed multiple successes through both luck and great effort, the company became what we now know to be one of the most successful and popular shoes manufacturers today. Today,[link widoczny dla zalogowanych], C. Clarks are considered to be amongst the top 33 largest private companies in the United Kingdom.
Despite this,[link widoczny dla zalogowanych], C. Clarks have now ceased any manufacturing operations in the UK outsourcing the production work to the Far East so as to cut down on the increasing production costs. Regardless of all the changes and fair share of disasters and problems experienced by the company throughout all this time,[link widoczny dla zalogowanych], one constant is that the shoes produced are still the very embodiment of the word comfortable. In the last year alone,[link widoczny dla zalogowanych], with a sales figure of £1,174 million and an overall profit of £125 million, anyone can see that C. Clarks are still going strong. Even today, with its limitless number of shoes designed for men, women and children alike, C. Clarks are able to maintain their reputation as one of the best brands in the shoe industry. It is also important to point out that the popularity of C. Clarks shoes are based on the opinions of men and women alike. However,[link widoczny dla zalogowanych], women are particularly fond of the brand even in comparison to many of the major brands that specialize in the production of women's shoes. Even though C. Clarks shoes always came in a large variety of designs, the company has always been able to maintain or improve the standards of reliability and quality over the years.
The company has also managed to set many fashion trends in terms of footwear such as the Clark Desert Boots that first debuted in the 1950s. However,[link widoczny dla zalogowanych], before it became popular amongst women,[link widoczny dla zalogowanych], the Clark Desert Boots were actually designed as men's shoes. It was only in later years that women came to appreciate the simple,[link widoczny dla zalogowanych], delightful and comfortable design of Clark Desert Boots. Even today,[link widoczny dla zalogowanych], Clark Desert Boots are one of the most popular shoe designs amongst the brands numerous other products. Another design C. Clarks are famous for are sandals where they are said to produce some of the best sandals in the industry. Like all their other footwear designs,[link widoczny dla zalogowanych], Clarks sandals come in a large variety of designs ranging for the common casual home sandals to the Clark Navan Slingback Sandals. Of course,[link widoczny dla zalogowanych], as previously mentioned, despite the numerous differences between the huge number of designs, C. Clarks are extremely vigilant when it comes to producing comfortable footwear. This in turn,[link widoczny dla zalogowanych], has led to the company to try all manner of innovative methods to provide the wearer with comfort such as using softer materials like suede to give one's shoes a softer feel. One way this method is used is to use the material to pad the inside of the shoes thus allowing for a more comfortable feel especially in shoes such as heels. Although it is well known worldwide, due to its British roots, it is in the United Kingdom that Clarks shoes are the most popular. The brand name has also been equated to the very meaning of comfortable,[link widoczny dla zalogowanych], top quality and fashionable shoes even today. Though the price of a pair of Clarks shoes may be a little high for one's budget, as with many other things in life, sometimes one has to prioritize the product's quality.
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